…we are going into “almost surely the worst economic environment in our collective lifetimes.” And the tone of the messages from search marketers has changed dramatically. He says “We didn’t uncover a single source that thought business trends were going to improve in the foreseeable future” and “Search marketers almost universally expect this Q4 to be the weakest they have ever experienced.”
“one of the savviest marketing executives we have come across, noted that almost all of his marketing budgets are being cut, with even his Search budget being severely scrutinized for the first time.”
Could this explain why many AdSense publishers have poor, very poor AdSense earnings (yeah, they have been earning pennies!) in the last few months?
Possibly so, at least now I fully understand why Google sent assuring emails to some select few AdSense publishers recently!
Could this be the start of the end for Google AdSense?