Web 2.0 Marketing Secrets revealed, as discovered by The Wall Street Journal and there are 7 basic Web 2.0 Marketing principles that you should know.
The Wall Street Journal recently interviewed more than 30 managers and executives in business organizations that are involved in Web 2.0 marketing. From their interviews, The Wall Street Journal found a common set of principles that can lead to a successful Web 2.0 marketing.
In a nutshell, the common principles are as follows:
- Businesses must do more than just talking to customers
- Businesses must give customers reasons/incentives to participate
- Businesses must monitor, listen and join discussions held outside their sites
- Businesses must resist temptations to sell stuffs in Web 2.0
- Businesses must not put leashes on Web 2.0
- Businesses must hire Web 2.0 marketing experts
- Businesses must embrace technological changes in Web 2.0
Check out the following video for an in-depth report on Web 2.0 Marketing Secrets.
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