That’s a very hard question to answer but let’s take a look at Dapper and their new MashupAds.
How Dapper MashupAds Can Save Display Advertising from Paul Knegten on Vimeo.
As someone who has years of painful experience with Google AdWords, I can seriously say here today that Dapper’s MashupAds is couple of times better than Google AdWords. This is because Dapper’s MashupAds lets advertisers create unlimited number of interactive ads, interactive ads that grab data from their own web sites (their own content), all from just one single ad creative! Wow!
I’m also an experienced Google AdSense publisher. After taking a closer look at Dapper’s MashupAds, I am convinced that Dapper’s MashupAds can give publishers better revenues. Dapper has run some tests and they found that MashupAds’s click-through rates were 3 times to 5 times better than other display ads. I’m not at all surprised!
Please check out the following video to see how Dapper’s MashupAds works.
MashupAds: A contextual, interactive display ad ready to traffic in < 10 min from Paul Knegten on Vimeo.
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